Making life beautiful for salons, stylists and their clients.
"we think stylist"
Creating distinctive beauty is your goal. Topchic has the perfect solution: an iconic and truly intelligent color system with unique Cost effective can color delivery system.
Discover the high-performance oxidant-free hair color for brilliant color results. Elumenate your clients hair – natural-looking or with pure, vibrant shades.
Hair color without ammonia, without ammonia-odor. Nectaya enriches the hair with nurturing care creating the best basis for beautiful color results without compromising on performance.
Silklift – the premium blonde with a double promise: Stronger than ever. Gentle as always. SilkLift Control – powerful lift and tone control in just on step.
High performance bleach. Powerful powder bleach – fast and precise. Oxycur platin meets all bleaching service demands ranging from subtle highlights to extreme lift.
Impress your clients with perfectly refreshed blonde. New Blonde allows you to remove darker unnatural-looking regrowth and to soften the contrasts in just 5 minutes.
Semi-permanent color. Maximum versatility. Compact assortment. Up to 100% fading on tone.
No matter what mood your client wants to express Colorance gives her shiny, healty looking hair. With patented IntraLipid to sustainably regenerate the hair structure.
- Styling-Polymers provide soft hold and volume.
- Color results perfectly aligned with Topchic, Nectaya and Colorance.
- Perfect consultation through evenly aligned GOLDWELL color cards.
- Soft Shading: the quick and soft way to experience or to try out color.
- Color Refreshing: to refresh color-treated hair and strands – in the salon or at home.
- Color Correction: for the quick correction of color results.
@Pure Pigments marks a revolution in Goldwell hair color. Create vidid tones and counteract warmth at the same time. Boost the colour intensity of your colour formula by up to 3 times.
Ensure exceptional hair quality after lightening, colour and texture services and reach a new level of colour expertise.
Forget bleeding - place even strongly contrasting tones next to each other, with up to 4 levels difference. No limitations and no foils. Maintains the perfect performance of your colour and lightener.
Kerasilk offers exclusive technologies combined with high-end ingredients, six salon services customisable to your individual needs, and complementary home care products – for exceptional and long-lasting results.
Solutions for instantly visible and touchable results. Built-in colour protection in every product. Improved technologies - shampoos as gentle as pure water.
The perfect match for Elumen and Elumen Play. Nourishes the hair for a smooth & healthy hair feel. Maintains the exceptional Elumen colour brilliance & vibrancy.
Care for the hair with the power of an elixir. Discover the exceptional effect of Goldwell elixir to transform every hair type into luxuriously cared-for hair.
Perfect styling with the touch of silk. Luxurious styling products to complete your Kerasilk experience. Seven products to give you all you need to style beautifully cared-for hair and create the finest looks.
Professional support for great styles.
Expert advice on how to get the most from our products
DOWNLOAD THE GOLDWELL EDUCATION PLUS APP AND DISCOVER THE GOLDWELL SPECTRUM OF STYLING.
Become a true styling expert — with an inspiring catalog of looks and a smart mix of techniques, tools and products.